If you’re a website publisher trying to monetize with ads, then you always have to ask yourself: What makes my website valuable to advertisers?
Don’t be surprised that there’s not a one-size-fits-all solution. Building a site that provides measurable value to advertisers is a multifaceted game. It requires a strategy that attracts a constant influx of website visitors while also providing your core audience with the positive user experience (UX) they expect. Continue reading