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Archive for February, 2012

Love is in the office!

Tuesday, February 14th, 2012

Valentine’s Day is alive and well at Advertise.com!  Some of our lovely team members were treated to some holiday treats including flowers, candies and teddy bears.  Way to go boyfriends/fiancees/husbands!  That’ll definitely earn you some brownie points.

Check out the gallery below as we take a “Love-Day” tour around the office!

Happy Valentine’s Day!

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5 Simple Ways to Leverage Valentine’s Day in your PPC Campaigns

Friday, February 10th, 2012

Pay per click (PPC) is an Internet marketing mainstay, it works because it’s the perfect opportunity to engage a potential customer- while they’re searching.

Seasonal events like Valentine’s Day give PPC marketers an opportunity to generate even more traffic and conversions off of inflated holiday-themed searching.  Those who don’t take advantage of this increased interest and traffic around Valentine’s Day are letting money slip through their fingers.

Holiday traffic can be highly competitive, but not putting together specific Valentine’s Day campaigns is essentially handing over business to your competition. A little smart thinking and some consistent execution can go a long way.

 

Here are 5 simple ways to incorporate Valentine’s Day into your PPC strategy:

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