It’s official! Construction has finished and Advertise.com is packing up & moving to our new office on the 11th floor! Moving is never easy but at least we have the opportunity to clean out our desks and shed any excess papers and those trade show giveaways. We’re all working hard and are excited about coming into our new home on Monday morning.
Check out the pictures below of our current office and our newly completed office! More pictures will be posted once we settle in.
Advertise.com is moving on up…to the 11th floor that is! With our team constantly expanding, we’ve already grown out of our office space that we moved into almost 3 years ago. Our new space occupies half of the 11th floor in the fantastic Sherman Oaks Galleria located in the San Fernando Valley, California. Over the course of the next couple of weeks, we’ll be tracking the progress of our construction, move out and move in right here on our blog. We are all excited about the move and can’t wait to see the final result!
Check out the gallery below for the latest pictures and be sure to check back to see the progress!
With July 4th a thing of the past, summer is in full swing. For us that means we’re hitting the road!
If you’re in New York this August, look for us! The Advertise.com team will be at Affiliate Summit East 2011 August 22-23 in NYC at the Hilton New York. It’s the best show for anyone interested in affiliate marketing.
Fresh off of Affiliate Summit we’ll be exhibiting at LeadsCon East for the online lead generation and customer acquisition industry. It runs August 24-25 also at the very same hotel: The Hilton New York. At LeadsCon we will be featuring our Email Content Network, an ideal source of high quality leads for almost any vertical.
Affiliate Summit East
August 22-23 @ The Hilton NYC
Meet Market Table #95
August 24-25 @ The Hilton NYC
To schedule some time to meet at either show, please email us with your contact details and a good time for you to stop by our booth to chat.
Here’s to a fantastic summer…and awesome online campaigns!
–The Advertise.com Team
Our CEO Daniel Yomtobian was recently quoted in a great E-Commerce Times piece entitled “It’s Back to Boom Times for Online Advertising.” The article discusses eMarketer’s recent predictions that display advertising will overtake search as the largest online ad spending category by 2015. eMarketer predicted that this year, display advertising will rise 24.5 percent to $12.3 billion, while search is expected to grow 19.8 percent, to $14.4 billion.
Daniel believes that one reason for this is the growing sophistication of remarketing technologies. Remarketing is a vehicle to reach out to the customers that have already been to the site as well as reconvert them, therefore increasing online ad revenues. With search, by comparison, marketers are limited to keyword targeting. With display and remarketing, the ability to know where your consumers are from and what they’ve been searching for in the recent past helps marketers target ads that are of greater interest to them.
Why do you think display advertising will overtake search? We’d love to hear your thoughts!
Wishing everyone a happy 4th of July!
–The Advertise.com Team