At Advertise.com, we naturally believe in the power of online advertising. But we also believe in honesty. Unfortunately, in this industry the two are not always synonymous.
In its 2013 report “Busting Bad Advertising Practices,” Google revealed that it removed 350 million ads in 2013 due to harmful or deceptive messaging. Meanwhile, as native ads gain popularity for their ability to disguise themselves as editorial content, the Federal Trade Commission (FTC) is warning advertisers that running misleading ads could cost them.